Please ensure Javascript is enabled for purposes of website accessibility

GM's Catch-22

By Rich Smith – Updated Nov 16, 2016 at 5:17PM

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The car maker is forced to choose between higher-priced steel or no steel at all.

According to a report in Tuesday's Wall Street Journal, the growing crisis in the nation's steel market is threatening to pull the emergency brake on General Motors' (NYSE:GM) production lines.

U.S. steel users, from tiny construction companies like Williams Industries (NASDAQ:WMSI) to car-making behemoths like GM, Ford (NYSE:F), and DaimlerChrysler (NYSE:DCX) are all being affected by the global shortage in steel. The causes of the shortage range from the failure of U.S. steel makers to radically restructure their operations when they were protected by the Bush administration's steel import tariffs to the reduced buying power of the U.S. dollar to China's booming economy and insatiable demand for steel scrap.

But whatever the primary cause, steel prices are rising precipitously, more than doubling since last June. Now, steel is a cyclical industry, as are autos. Being a maker of autos and a user of steel, GM takes precautions to ensure a continuous supply of the much-needed steel for car building. Specifically, the company enters into long-term supply contracts with suppliers such as Steel Dynamics (NASDAQ:STLD) and Textron (NYSE:TXT) to ensure that GM will always be able to get the steel it needs, delivered "just in time," and at a predictable price.

That was the theory, anyway. As it turned out, however, GM is now alleging that Steel Dynamics and Textron both have reneged on their contracts and handed GM an ultimatum: Pay a surcharge on the steel you buy from us, in addition to the agreed-upon contractual price, or we will cut you off entirely.

Faced with those two choices, GM really had no choice -- it paid. But simultaneously, GM filed suit, demanding that the contractual prices be affirmed and that any surcharges GM pays be reimbursed to it.

To some extent, you have to sympathize with the plight of the steel manufacturers -- they are having to pay higher prices for iron ore and scrap steel themselves, and are only trying to break even by passing their costs on to the steel users. But that does not justify breaching their contracts with their customers.

A deal's a deal, guys.

Fool contributor Rich Smith owns shares in Williams Industries, but none in any of the other companies mentioned in this article.

None

Invest Smarter with The Motley Fool

Join Over 1 Million Premium Members Receiving…

  • New Stock Picks Each Month
  • Detailed Analysis of Companies
  • Model Portfolios
  • Live Streaming During Market Hours
  • And Much More
Get Started Now

Stocks Mentioned

Ford Stock Quote
Ford
F
$11.77 (-2.97%) $0.36
Steel Dynamics Stock Quote
Steel Dynamics
STLD
$85.65 (6.16%) $4.97
General Motors Stock Quote
General Motors
GM
$33.44 (-0.56%) $0.19
Textron Stock Quote
Textron
TXT
$60.94 (-1.46%) $0.90

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

Related Articles

Motley Fool Returns

Motley Fool Stock Advisor

Market-beating stocks from our award-winning analyst team.

Stock Advisor Returns
340%
 
S&P 500 Returns
106%

Calculated by average return of all stock recommendations since inception of the Stock Advisor service in February of 2002. Returns as of 10/20/2022.

Discounted offers are only available to new members. Stock Advisor list price is $199 per year.

Premium Investing Services

Invest better with The Motley Fool. Get stock recommendations, portfolio guidance, and more from The Motley Fool's premium services.