But Google doesn't think that's enough. The latest battle cry in the quest for more video: "No video camera? No problem! Create original videos with your own photos, clips, or just an idea."
To spur even more video uploads from its users, Google has made a little portal out of three third-party content creators. Stupeflix makes movies out of your photos and other digital imagery, while GoAnimate and Xtranormal let you make animations out of some text and a few clicks. These services are nothing new, but many prospective users never knew that they existed, so a more prominent promotional place will certainly help them all gain traction.
This is just a start, as Google aims to add more services like these later on. I wouldn't be surprised to see a small-scale buyout or two as Google takes its favorite partners in-house for a more hands-on relationship.
Monetizing about one day's worth of video views out of every weekly traffic load seems a little weak, so cash-grabbing projects should be next on Google's wishlist. Growing traffic and engagement seems rather unnecessary at this point.
Is Google wasting its time with this stuff, or do you see real value in no-video video services? Discuss in the comments section below, and don't forget to add Google to your watchlist.
Fool contributor Anders Bylund owns shares of Google but holds no other position in any of the companies discussed here. Google is a recommendation of Motley Fool Inside Value and Motley Fool Rule Breakers. Yahoo! is a Motley Fool Global Gains selection. The Fool owns shares of Yahoo! and Google. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. You can check out Anders' holdings and a concise bio if you like, and The Motley Fool is investors writing for investors.