Cost isn't the problem, so what is?
News & Analysis: HTC Corporation
Millions are getting trained using VR headsets, and Facebook and HTC hope to benefit from the growth.
Will consumers or businesses prove to be the better market for virtual reality leaders?
The Vive Pro headset raises the bar in visual fidelity, at a cost that looks prohibitive to mainstream success. Still, that may not be the target audience.
From the very premium end of the market to accessible consumer devices, VR is going wireless in 2018.
Both companies have dropped their headset VR prices recently, but investors should continue playing the long game with this market.
Sony and HTC have cheap valuations with good exposure to the VR market, but investors should also note the headwinds facing their core businesses.
Handset sales come in well below expectations.