There has been a lot of virtual ink spilled on the virtues (or lack thereof) of General Motors' (GM 1.35%) all-new full-sized pickups, the Chevy Silverado and GMC Sierra. Will they have what it takes to gain ground on the pickup sales leader, Ford's (F 1.71%) acclaimed F-Series? In this video, Fool.com contributor John Rosevear argues that GM's new truck twins will be better than many think -- and points to one feature in particular that could end up giving Ford's marketers fits.
Is the New Chevy Silverado Really Good Enough?
By John Rosevear
-
Apr 22, 2013 at 8:30PM
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NYSE: F
Ford Motor Company

Market Cap
$46B
Today's Change
(1.71%) $0.19
Current Price
$11.32
Price as of July 1, 2022, 4:00 p.m. ET
Will GM's all-new pickups really have what it takes to battle Ford head-on? Critics have been skeptical, but this Fool thinks GM's recent track record makes the new Silverado and its GMC twin good bets to succeed.
Stocks Mentioned

Ford Motor Company
F
$11.32
(1.71%)
$0.19

General Motors Company
GM
$32.19
(1.35%)
$0.43
*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.
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