Short-form video platforms like TikTok have exploded in popularity in recent years. Triller Group (ILLR 3.28%)(ILLR.W 12.27%) offers a short video format similar to TikTok, but it got its start in the music video space. The platform prides itself on its artificial intelligence (AI)-infused editing tools, allowing creators to edit faster.
In this article, you'll learn how to invest in Triller and get the latest news surrounding its recent initial public offering (IPO).
IPO
IPO
Is Triller publicly traded?
Triller went public in October 2024 under the ticker symbol ILLR. Triller had planned to launch its IPO earlier but ended up undergoing a reverse merger with AGBA, a Hong Kong-based financial services firm.
How to invest
How to buy Triller stock
You can now buy stock in Triller Group directly. These simple steps will allow you to gain exposure to Triller Group.
- Open your brokerage app: Log in to your brokerage account where you handle your investments.
- Search for the stock: Enter the ticker symbol (ILLR) or company name into the search bar to bring up the stock's trading page.
- Decide how many shares to buy: Consider your investment goals and how much of your portfolio you want to allocate to this stock.
- Select order type: Choose between a market order to buy at the current price or a limit order to specify the maximum price you're willing to pay.
- Submit your order: Confirm the details and submit your buy order.
- Review your purchase: Check your portfolio to ensure your order was filled as expected and adjust your investment strategy accordingly.
Profitability
Is Triller profitable?
Triller Group is not profitable. Triller Group has consistently faced operational losses and reported a net loss of $12.4 million on $5.4 million in revenue during the most recent quarter.
Dividends
Does Triller pay a dividend?
No, at the time of this writing, Triller does not pay a dividend. Furthermore, there are no plans to pay dividends in the near future.
Will Triller Stock split?
No, there is no news of Triller planning to have a stock split in the near future. Triller (formerly AGBA Group Holding) underwent a reverse stock split in October 2024, but this was a one-time event related to its public listing.
Should I invest?
Should you invest in Triller?
Only you can decide whether Triller is right for you. Here are a few reasons you might consider investing in Triller:
- You think short-form video is the future: Short-form video has exploded around the globe. If you think this space is still in its infancy, you may want to consider investing in stocks related to Triller, such as Meta Platforms (META 0.11%) and Snap (SNAP -2.48%).
- You don't care about losses in the near term: Like many tech companies, Triller is operating at a loss and has been for a while. Triller is not currently profitable and faces significant challenges in achieving profitability. Although the company is bringing in revenue, it is still operating at a net loss, primarily due to high operational costs and legal issues, including a lawsuit with Universal Music Group (OTC:UMGNF).
- You believe the AI boom will continue: Investing in companies like Triller is a way to invest in the artificial intelligence (AI) boom. If you think we are still in the nascent stages of AI, you may want to invest in companies similar to Triller.
Conversely, here are some reasons you might want to pass on such an investment:
- You want a dividend: Traditionally, most tech stocks do not offer a dividend since they reinvest any profits in growth. Remember that users and the data they provide become an extremely valuable asset for tech companies. If you want a dividend, it's best to go with a more traditional dividend-yielding stock, such as CVR Energy Corporation (NASDAQ:CVI) or Insteel Industries (NASDAQ:IIIN).
- You don't want to invest in China: AGBA has now merged with Triller, and much of its revenue is derived from China, particularly the Pearl River Delta region. China is dealing with deflationary pressures that coincide with extreme debt problems and a moribund property market.
- You think AI and streaming are overhyped: The constant presence of streaming services, both old and new, coupled with the constant hype around AI, could be the recipe for a bubble. If you think AI and streaming as a whole are overvalued, you might want to stay away.
ETF options
ETFs with exposure to companies similar to Triller
| Company Name and Ticker | Exposure to Tech/Short-Form Video Companies | AUM (in billions) | Expense Ratio |
|---|---|---|---|
| ARK Next Generation Internet ETF (NYSEMKT:ARKW) | Invests in internet-based services, streaming, and digital media | $1.36 billion | 0.82% |
| VanEck Video Gaming and eSports ETF (NASDAQ:ESPO) | Focuses on video game development and eSports | $299.86 million | 0.56% |
| Communication Services SPDR Fund (NYSEMKT:XLC) | Holds interactive media and entertainment companies | $19.46 billion | 0.08% |
| Global X Video Games & Esports ETF (NASDAQ:HERO) | Invests in video game developers and esports content | $104.99 million | 0.50% |
The bottom line on Triller
Now that Triller has gone public, be prepared to invest! But be forewarned that the China merger might not bode well if geopolitical tensions continue their climb.
Related investing topics
Follow the research and decide for yourself whether you think investing in the AI and streaming space has the potential to grow or it's all a bit frothy at the moment. Only with solid research and analysis can you decide whether these investments make sense for you.
FAQ
Investing in Triller: FAQ
What is the stock symbol for Triller?
Triller's stock ticker is ILLR, and it trades on the Nasdaq exchange.
What happened to the Triller IPO?
The Triller IPO was originally delayed, but after their merger with AGBA, they are now publicly traded.
How does Triller make money?
Triller generates revenue through events, advertising, and e-commerce. The company has diversified its revenue streams by acquiring platforms like Fangage for fan engagement and monetization and by launching Triller Fight Club for live event platforms.
What is Triller's IPO price prediction?
Triller opened at $5.60, its IPO price during the first day of trading in October 2024. It had fallen to around $1 per share by mid-2025.
