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Make the First Impression Count: Painting Your Front Door the Right Color Can Increase Curb Appeal and Value

[Updated: Oct 20, 2020 ] Mar 29, 2020 by Marc Rapport
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Whether it's a job interview or a first date or you're trying to sell your home -- first impressions can make all the difference in sealing the deal. In order to make a great first impression on potential buyers, sellers often consider a variety of ways to increase their home's curb appeal.

These efforts can range in price and time involved from easy DIY projects that can be completed over the weekend to landscaping and home renovations that cost thousands and take weeks to complete.

One easy move is a fresh coat of paint on your front door. And for those willing to try, this project can be tackled over a nice weekend for the cost of a can of paint and supplies. But before you tackle this project, you've got to make an important decision -- what color are you going to use?

Since the front door is a focal point of the home, it's important to make the right decision for your home that will appeal to as many buyers as possible. You may love the idea of having a bright, fun door color, but will most buyers? The answer is, unfortunately, probably not. In fact, one study of more than 100,000 homes sold across the United States found that homes with black or dark gray doors could sell for $6,000 more than expected!

Black or dark gray are good choices for many because the color is bold on a front door yet neutral enough to match a variety of home colors and styles. As an added bonus, black and dark gray are good at hiding flaws and imperfections. So, should you run out and grab a can of black or dark gray paint and get started? Not so fast. While these colors might be a good choice for many, they may not be the best choice for your home.

When deciding what color to paint your front door, it's important to make sure that your color of choice contrasts with the rest of your home's exterior. For example, if you have a gray home with black shutters, a dark gray door may not contrast enough with the outside of your home. You also need to consider the color of your front door in coordination with your landscaping and the style of your home.

Keep in mind that any color you pick out at the store will look different there than on your front door. To know what you're getting yourself into colorwise, it's a good idea to tape a few paint swatches to your front door before you get started. This will allow you to see your paint choices under different lighting throughout the day and to see your color options in the surrounding landscaping and ensure that whatever color you choose coordinates well with the rest of your home's exterior and with your home's style.

Once you've chosen your color and bought the paint, it's time to get to work. Painting a front door is a project that many DIYers can take on themselves, and you can find plenty of online tutorials to help guide the process. Some key points to remember are to use outdoor paint, prep your door before you get started so you have a smooth, clean surface to paint, and make sure to give your door plenty of time to dry before hanging it back up.

Once you've finished painting your door, you're ready to hang it back up and decorate. You can consider adding house numbers or a wreath, or maybe a potted plant or two to the side. And get ready to take some great pictures of your home's new focal point!

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