It's easy to be bullish on travel and tourism stocks. Over the last few years, travel and tourism have boomed back as a top growth industry. Who couldn't use a vacation right now?
U.S. travel spending has historically grown between 2% and 4% annually, according to the U.S. Travel Association. Total U.S. travel spending is projected to grow 3.9% to $1.35 trillion in 2025, reaching up to $1.46 trillion (inflation-adjusted) by 2028. In 2025, global travel spending is expected to increase by as much as 9% by some estimates.
Travel and tourism is a broad category with a diverse list of well-known brands. For people planning to invest money in travel companies, you have plenty of options.

1. Booking Holdings

NASDAQ: BKNG
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Booking Holdings (BKNG +0.19%) is one of the largest online travel portals. It's the parent company of several popular travel booking sites, including:
- Booking.com.
- Priceline.com.
- Kayak.com.
- Rentalcars.com.
- Agoda.
Few companies have the ability Booking does to provide vacationers with a diverse set of travel planning and comparison tools. The travel company's global online reach should serve it well in the years to come.
Booking Holdings has done a great job of exceeding earnings and revenue expectations in recent quarters. The company's second quarter 2025 results were bolstered by a 13% year-over-year increase in gross bookings and a 16% increase in revenue.
The company is experiencing strong growth in its merchant, agency, and advertising revenue streams, driven by robust travel demand and investments in AI-driven tools as well.
2. Marriott International

NASDAQ: MAR
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3. Airbnb
4. The Walt Disney Company

NYSE: DIS
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5. Uber Technologies

NYSE: UBER
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