Best Streaming Service Stocks of 2025

Top Streaming Service Stocks to Add to Your Portfolio

By Matthew DiLallo – Updated Sep 5, 2025 at 7:42 PM | Fact-checked by Frank Bass

Key Points

Streaming TV services are growing fast, with revenue on track to rise from $345 billion in 2025 to $465 billion by 2030.
Netflix leads in streaming, with heavy investment in content and expanded advertising options.
Roku dominates as the largest streaming platform in the U.S. by distributing diverse content.

Streaming stocks are publicly traded companies that provide content directly to consumers via the internet. New streaming TV options have launched at a frenzied pace over the last few years. With many subscription internet TV services to choose from, streaming entertainment has become ubiquitous in U.S. homes.

Consumers are spending increasingly large amounts of time on streaming media, so TV providers are responding by rapidly migrating their advertising activities to those streaming platforms.

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Person holding a remote and streaming shows. — Image source: Getty Images.

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State of Streaming

The Motley Fool surveyed 2,000 Americans about their streaming habits and preferences to find out what the future might hold for streaming services.

Read the full report

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Ticker Information Table
Name and ticker	Market cap	Dividend yield	Industry
Netflix (NASDAQ:NFLX)	$467.2 billion	0.00%	Entertainment
Walt Disney (NYSE:DIS)	$200.7 billion	0.90%	Entertainment
Roku (NASDAQ:ROKU)	$14.6 billion	0.00%	Entertainment

Data as of Oct 29, 2025.

Netflix

As the company that started the streaming TV party, Netflix remains the largest pure-play streaming service, with more than 300 million subscribers. More than a third of video streamers rate Netflix as their favorite streaming platform due to its interface and user experience.

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NASDAQ: NFLX

Netflix

Today's Change

(-0.28%) $-3.14

Current Price

$1099.36

Key Data Points

Market Cap

$467B

Day's Range

$1096.00 - $1108.40

52wk Range

$747.77 - $1341.15

Volume

116K

Avg Vol

3.3M

Gross Margin

48.02%

Dividend Yield

N/A

Netflix is a prolific producer of TV shows and movies, providing its growing user base with an ever-expanding content library. It has also expanded into new areas to accelerate its business growth, including live sporting events and video games. Netflix has also started allowing advertisers to tap into its engaged user base.

And the company's strategy has paid off. It's generating a growing stream of free cash flow, which is enabling it to start returning money to shareholders through a meaningful share repurchase program.

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Walt Disney

The much-anticipated Disney+ streaming service was launched in late 2019, just in time for the COVID-19 pandemic. By mid-2025, Disney had 128 million Disney+ subscribers. Disney also owns streaming services Hulu (with more than 55 million subscribers) and ESPN+ in the U.S.

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NYSE: DIS

Walt Disney

Today's Change

(-1.16%) $-1.30

Current Price

$110.35

Key Data Points

Market Cap

$201B

Day's Range

$110.01 - $111.53

52wk Range

$80.10 - $124.69

Volume

4.8M

Avg Vol

8.2M

Gross Margin

31.80%

Dividend Yield

0.01%

After years of heavy investment, Disney's direct-to-consumer streaming services are now profitable. That helped boost the entertainment, sports, and experiences giant's overall profitability.

The company's vertically integrated operations -- spanning valuable real estate assets in its theme parks, merchandising, broadcast television, and in-house video production technology -- give it plenty of cash to invest in new content. Now well established in the online TV era, Disney is poised to continue leading the streaming revolution.

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Vertically Integrated

When a company takes direct ownership of the various stages of its production process by acquiring the means to do so internally rather than relying on contractors or suppliers.

Roku

Streaming TV has been a boon for the smart TV and streaming device maker. Roku has become the largest TV platform in the U.S., distributing content via The Roku Channel and acting as a hub for households to manage all their streaming subscriptions.

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NASDAQ: ROKU

Roku

Today's Change

(-0.45%) $-0.45

Current Price

$98.56

Key Data Points

Market Cap

$15B

Day's Range

$95.84 - $99.30

52wk Range

$52.43 - $107.25

Volume

99K

Avg Vol

3.5M

Gross Margin

44.04%

Dividend Yield

N/A

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Ticker Information Table
Name and ticker	Market cap	Dividend yield	Industry
The Trade Desk (NASDAQ:TTD)	$25.3 billion	0.00%	Media
PubMatic (NASDAQ:PUBM)	$404.2 million	0.00%	Media

Data as of Oct 29, 2025.

The Trade Desk

This cloud-based software company is a buy-side platform, meaning it helps automate the purchasing and management of marketing campaigns for companies that pay for advertising.

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NASDAQ: TTD

The Trade Desk

Today's Change

(-3.37%) $-1.74

Current Price

$49.93

Key Data Points

Market Cap

$25B

Day's Range

$49.23 - $51.62

52wk Range

$42.96 - $141.53

Volume

8.6M

Avg Vol

16M

Gross Margin

79.41%

Dividend Yield

N/A

Streaming television, also known as connected TV (CTV), has been one of the fastest-growing segments for The Trade Desk. And it's likely to remain so for some time as the entertainment industry rapidly migrates to internet-based video.

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PubMatic

PubMatic is a sell-side ad platform, meaning its cloud software works with content creators themselves. A sell-side platform is a counterparty to a buy-side platform, such as The Trade Desk. The company's profitability has been hit or miss in recent years, although its focus is on ramping up profit margins in the years ahead.

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NASDAQ: PUBM

PubMatic

Today's Change

(-4.13%) $-0.36

Current Price

$8.47

Key Data Points

Market Cap

$0B

Day's Range

$8.37 - $8.90

52wk Range

$7.01 - $17.74

Volume

467K

Avg Vol

692K

Gross Margin

64.87%

Dividend Yield

N/A

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Investing in Media Stocks

These companies distribute media to the masses.

Investing in Communication Stocks

Communications has a broad definition. These companies are the leaders in the space.

Investing in Social Media Stocks

Social media has changed the way we communicate with each other.

Investing in Top E-Commerce Companies

Buying online has taken up a lot of retail market share.

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About the Author

Matt DiLallo has been a contributing Motley Fool stock market analyst specializing in covering dividend-paying companies, particularly in the energy and REIT sectors, since 2012. He also covers pre-IPO companies, ETFs, and other investing topics. He holds an MBA from Liberty University.

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@MatthewDiLallo

Matt DiLallo has positions in Alphabet, Amazon, Apple, Comcast, Netflix, PubMatic, Roku, The Trade Desk, and Walt Disney and has the following options: short November 2025 $130 calls on Walt Disney and short November 2025 $260 calls on Apple. The Motley Fool has positions in and recommends Alphabet, Amazon, Apple, Netflix, PubMatic, Roku, The Trade Desk, Walt Disney, and Warner Bros. Discovery. The Motley Fool recommends Comcast. The Motley Fool has a disclosure policy.