Weddings are big business. The average cost of a wedding was $33,000 in 2024, according to Zola. That's up from $29,000 in 2023 and even more significantly from recent years, partly due to inflation. Wedding costs will likely continue rising in the future. That makes wedding stocks a potentially lucrative long-term investment.
Top wedding stocks
Top wedding industry stocks in 2025
The wedding industry is very fragmented. Many of the high-dollar wedding-related items come from local shops, service providers, and venues. Consequently, there aren't any big-name wedding stocks out there.
However, several companies in the consumer discretionary sector benefit from the wedding industry, including:
| Name and ticker | Market cap | Industry |
|---|---|---|
| Etsy (NASDAQ:ETSY) | $6 billion | Multiline Retail |
| Pinterest (NYSE:PINS) | $24 billion | Interactive Media and Services |
| Urban Outfitters (NASDAQ:URBN) | $7 billion | Specialty Retail |
| LVMH Moët Hennessy - Louis Vuitton (OTC:LVMUY) | $285 billion | Textiles, Apparel and Luxury Goods |
| Signet Jewelers (NYSE:SIG) | $3 billion | Specialty Retail |
Here's a closer look at how these companies benefit from the wedding industry.
1. Pinterest
Pinterest is a social media platform for virtual sharing, search, and discovery of images and ideas. In the middle of 2025, the company had 570 million active monthly users, up 10% year over year. It's generating an increasing amount of revenue per user as it works on monetizing all those eyeballs.
Pinterest is also a wedding planner's best friend. The platform features more than 38 million boards dedicated to weddings, where people planning or dreaming of their big day can discover unique ideas to make it extra special. These are highly engaged users, which Pinterest is increasingly monetizing, making it a great way to invest in the wedding industry.
Etsy
2. Etsy
Etsy is an e-commerce platform that allows people to buy and sell unique and creative goods. It connects millions of buyers and sellers from almost every country in the world. The company focuses on featuring special items that inject "joy into the everyday."
What's more special than a wedding? That makes Etsy a great place for those planning a wedding to find unique items for their special day, including jewelry, bachelorette party favors, or other decorative items for the wedding cake or venue. The platform allows someone planning a wedding to find something unique to make it stand out.
Urban Outfitters
3. Urban Outfitters
Urban Outfitters is a retailer with several brands, including Urban Outfitters and Anthropologie, focused on lifestyle-oriented general merchandise and consumer products. It delivered record sales in the fourth quarter of its 2025 fiscal year and record profits for the full year, showing its staying power and operating success.
Urban Outfitters doesn't focus specifically on weddings. However, its Anthropologie brand is becoming a go-to destination for wedding-related clothing purchases through Anthropologie Weddings. It sells everything from wedding and maid of honor dresses for the bridal party to other dresses and suits for those attending a wedding. Meanwhile, Urban Outfitters sells wedding guest dresses and other wedding-related fashion items.
Signet Jewelers
4. Signet Jewelers
Signet Jewelers is the world's largest diamond jewelry retailer and the biggest specialty jewelry retailer in the U.S., U.K., and Canada. It operates roughly 2,600 stores under the Kay Jewelers, Zales, Jared, H. Samuel, Ernest Jones, Peoples Jewellers, Banter by Piercing Pagoda, Diamonds Direct, Blue Nile, Rocksbox, and James Allen brands. Each year, it sells nearly $7 billion in jewelry, watches, and associated services.
Signet's focus on diamond jewelry makes it one of the closest things to a pure-play wedding industry stock. The company sells an assortment of engagement and wedding rings. Its differentiated brands allow it to cater to different customer segments, including those on a budget or looking for fancier, higher-quality diamonds and metals.
LVMH
5. LVMH
LVMH Moët Hennessy Louis Vuitton is the world's leading luxury products group with more than 75 brands. It also has a vast retail network of more than 6,300 stores worldwide. The company focuses on six different sectors: wines and spirits, fashion and leather goods, perfumes and cosmetics, watches and jewelry, selective retailing, and other activities.
LVMH has everything needed to make a wedding really special. It owns Tiffany & Co., a luxury jeweler that should benefit from increased engagement and wedding ring sales. Meanwhile, it makes high-end wedding dresses via its Givenchy and Louis Vuitton brands, as well as top-tier wine and spirits such as Dom Perignon Champagne. LVMH has the brands to turn any wedding into a memorable event.
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These stocks will benefit from the wedding industry's growth
Weddings cost a lot of money. The average cost of a wedding rose in 2024, driven by inflation and a trend by couples toward bigger weddings. That growth should enable companies that derive sales from the wedding sector to continue benefiting. As a result, wedding-related stocks could prosper in the coming years.
