For those looking to invest in metaverse stocks, it's best to start with an understanding of the metaverse.
The metaverse is defined as a digital, three-dimensional world that's immersive and accessible in real time by an unlimited number of people, allowing for social interactions, commerce, and more. Right now, this is more science fiction than reality. However, various tech companies are trying to bring the vision to life.
Patience is key here because the metaverse could take a decade or more to develop. But this is actually great news for investors. The metaverse is still in its early stages, so it's not too late to invest in metaverse stocks. Let's look at ways to invest in this exciting space and some of the companies that are positioned to profit from the trend.
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Best metaverse stocks to buy in 2025
As previously mentioned, it could be many years before the metaverse exists in its fullest form. So, the best metaverse stocks to buy today aren't entirely dependent on the metaverse but rather already have thriving businesses outside of the metaverse trend.
| Company name | Company ticker | Market cap | Dividend yield | Industry |
|---|---|---|---|---|
| Meta Platforms | NASDAQ:META | $1.7 trillion | 0.32% | Interactive Media and Services |
| Roblox | NYSE:RBLX | $56.8 billion | 0.00% | Entertainment |
| Cloudflare | NYSE:NET | $70.8 billion | 0.00% | IT Services |
| Unity Software | NYSE:U | $19.3 billion | 0.00% | Software |
| Nvidia | NASDAQ:NVDA | $4.6 trillion | 0.02% | Semiconductors and Semiconductor Equipment |
Here are some top considerations, in no particular order:
1. Meta
NASDAQ: META
Key Data Points
Formally known as Facebook, Meta Platforms (META +0.47%) is spending more on the metaverse concept than any other company in the world. Most of the company's revenue is generated by ads on the Facebook and Instagram apps.
However, Meta Platforms has another part of the business called Reality Labs, which sells hardware devices and VR content. Its Oculus VR headsets have collectively sold more than any other on the market, making Meta a top stock for immersive hardware.
The company is also investing billions of dollars annually to advance VR and AR applications -- more than most other metaverse companies could dream of. If there's a future in the metaverse, Meta will likely play an important part.
2. Roblox
NYSE: RBLX
Key Data Points
Roblox (RBLX +1.10%) is already a go-to virtual world that could be an early-stage version of a metaverse platform. Musicians and celebrities host live events on Roblox's platform, perhaps signaling that these are gaining mainstream appeal.
In the past, the platform primarily resonated with U.S. users younger than 13. But it's developed into a global company with an increasingly expanded set of older users. The metaverse will likely have multiple interactive platform destinations. However, with more than 150 million daily active users already, Roblox has a big head start.
3. Cloudflare
NYSE: NET
Key Data Points
Cloudflare (NET +0.28%) is a global content delivery network (CDN), positioning internet content physically closer to users with its network of more than 330 data centers. The proximity makes connections faster, and the company's cybersecurity solutions can make connections more secure as well. Both things are useful to the metaverse concept.
However, Cloudflare believes that Web3 could be the future of the metaverse -- decentralized metaverse applications will use blockchain technologies. The company has invested in becoming a gateway for the Ethereum (ETH -0.39%) ecosystem, allowing developers to build applications without running the underlying infrastructure.
Artificial Intelligence
4. Unity
NYSE: U
Key Data Points
Unity Software (U +0.53%) is a leader in the 3D software space. The company's products are popular among developers, and it's reasonable to expect it to create a lot of 3D content for the metaverse.
It's also reasonable to believe the company can take market share from competitors due to its unique value proposition. Consider that two of its subscription tiers -- Unity Personal and Unity Student -- are free to start. This familiarizes content creators with Unity's software. And as these creators find financial success, they'll likely become paying Unity customers.
5. Nvidia
NASDAQ: NVDA
Key Data Points
Tech giant Nvidia (NVDA -0.32%) addresses many big metaverse needs, including 3D content creation, powerful graphics rendering, AI, and more, making it a top metaverse stock as well.
Its graphics processing units (GPUs) have long been used in the video game space and are now finding plenty of use in powering AI models. Beyond hardware, the company has software with applications in creating digital worlds and 3D content.
Given its stellar stock market performance in recent years, Nvidia is quickly becoming a household name and still has a lot of potential in the metaverse trend.
A metaverse ETF to consider
Maybe you can't decide which metaverse stock to buy, or maybe you want broader exposure than a single stock. Consider buying a metaverse-focused exchange-traded fund (ETF) comprised of dozens of stocks.
There are several metaverse ETFs out there. But most of them may be too small to warrant attention from investors. The largest ETF is the Roundhill Ball Metaverse ETF (METV +0.21%); consequently, it may be the safest. This ETF includes all five of the stocks already listed here, plus dozens more, providing instant diversification for shareholders.
Like all ETFs, the Roundhill Ball Metaverse ETF is subject to a fee, which is 0.59% in this case. Fees can reduce shareholder returns over the long term, so investors need to be sure they know how to invest in ETFs before buying shares.
Pros and cons of investing in metaverse stocks
Nothing is a sure thing when it comes to investing money in stocks. Therefore, considering both the upside and the downside is important, even with exciting trends such as the metaverse. On the positive side, investors might consider things such as:
- A potentially transformative trend: The world forever changed when every household got a computer. It changed again when everyone got connected to the internet. Similarly, the metaverse could be a transformative trend. Imagine a world in which, every day, everyone donned metaverse hardware devices, logged on, and connected with each other. The world would change in many ways, creating numerous lucrative investment opportunities.
- An early-stage opportunity: It's fun to make an early investment in an exciting trend, and the metaverse is certainly a long way off from its potential. Moreover, investors can invest smaller sums in the most promising ideas when a trend is in its early stages. When the growth potential is substantial, even a modest investment can become consequential over time.
Investors should also consider some of the counterarguments, which include things such as:
- Questionable profitability: How will the metaverse be monetized, and which companies have the clearest path to profits? Those questions are hard to answer right now. If any company were to profit from the trend, it would seem to be Meta Platforms. However, the company has racked up billions of dollars in losses so far from its metaverse ambitions, and the situation hasn't materially improved.
- Waning interest: Meta Platforms reportedly began making spending cuts in its metaverse division in late 2025. This company was so committed to the concept that it changed its name to reflect its focus. But if even Meta Platforms is starting to lose some of its zeal, then perhaps the metaverse trend will never materialize in the way many people had hoped.
Exchange-Traded Fund (ETF)
Where can I buy metaverse stocks?
To buy stocks and ETFs, investors need to have a brokerage account. The best brokerages are extremely user-friendly, allowing accounts to be opened with no minimum deposit and also offering zero-fee trades.
How to invest in metaverse stocks
- Open your brokerage app: Log in to your brokerage account where you handle your investments.
- Search for the stock: Enter the ticker or company name into the search bar to bring up the stock's trading page.
- Decide how many shares to buy: Consider your investment goals and how much of your portfolio you want to allocate to this stock.
- Select order type: Choose between a market order to buy at the current price or a limit order to specify the maximum price you're willing to pay.
- Submit your order: Confirm the details and submit your buy order.
- Review your purchase: Check your portfolio to ensure your order was filled as expected and adjust your investment strategy accordingly
Related investing topics
What about metaverse cryptocurrencies?
It's unclear whether metaverse infrastructure will be built by companies or built with decentralized blockchains and cryptocurrencies. It's worth keeping at least a couple of cryptocurrencies in mind.
1. Ethereum
Ethereum is a crypto ecosystem that could be useful in the metaverse. In the metaverse, it's important to be able to own property. And non-fungible tokens (NFTs) can easily be created, bought, and sold with smart contracts on Ethereum.
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2. Theta Network
From an infrastructure perspective, Theta (THETA -0.81%) is also worth watching. Similar to Cloudflare, it's a content delivery network, and it's quickly captured the attention of Alphabet (GOOG -0.07%)(GOOGL -0.12%) and Samsung (SSNL.F +56.02%), which are big names to have on your side. Theta also holds many patents, mitigating the competitive risk from other decentralized solutions.
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