Augmented reality (AR) aims to enhance our natural world through technology. The interactive experience uses computer-generated information to enrich what we perceive in the natural world.
The AR market is growing fast as more companies and people embrace this technology. According to data by Statista, the AR market will top $62 billion in 2029. That implies a 9% compound annual growth rate over the next few years.
Many companies are working toward capturing a slice of the AR market. Here's a look at some of the top augmented reality stocks.
Best augmented reality stocks
Several companies are working on augmented reality technology. Here's a list of some of the best augmented reality stock picks:
| Name and ticker | Market cap | Industry |
|---|---|---|
| Meta Platforms (NASDAQ:META) | $1.6 trillion | Interactive Media and Services |
| Alphabet (NASDAQ:GOOG) | $3.4 trillion | Interactive Media and Services |
| Nvidia (NASDAQ:NVDA) | $4.6 trillion | Semiconductors and Semiconductor Equipment |
| Apple (NASDAQ:AAPL) | $4.0 trillion | Technology Hardware, Storage and Peripherals |
| Microsoft (NASDAQ:MSFT) | $3.7 trillion | Software |
| Qualcomm (NASDAQ:QCOM) | $184.4 billion | Semiconductors and Semiconductor Equipment |
| Unity Software (NYSE:U) | $16.9 billion | Software |
Here's a closer look at these top growth tech stocks focused on augmented reality.
1. Meta Platforms
NASDAQ: META
Key Data Points
Social media giant Meta Platforms (META +0.50%) has been investing heavily in building other technology platforms. The company's Reality Labs segment is building augmented reality, virtual reality (VR), and artificial intelligence (AI) tools and services like Oculus, Spark AR, and Orion AI Glasses.
Meta Platforms has partnered with Ray-Ban to develop smart glasses technology. The glasses can take photos and videos, make calls, and live stream. With Meta AI, it can also, for example, translate text in real-time or tell you the history of a building you are looking at.
The company sees a massive opportunity for AR glasses powered by AI. CEO Mark Zuckerberg commented on the company's opportunity in glasses on its first quarter earnings conference call in early 2025:
Glasses are the ideal form factor for both AI and the metaverse. They enable you to let an AI see what you see, hear what you hear, and talk to you throughout the day. And they let you blend the physical and digital worlds together with holograms. More than a billion people worldwide wear glasses today, and it seems highly likely that these will become AI glasses over the next five to 10 years.
2. Alphabet
NASDAQ: GOOG
Key Data Points
3. Apple
NASDAQ: AAPL
Key Data Points
NASDAQ: MSFT
Key Data Points
5. Qualcomm
NASDAQ: QCOM
Key Data Points
NASDAQ: NVDA
Key Data Points
7. Unity Software
NYSE: U
Key Data Points
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How to invest in augmented reality stocks
Anyone can invest in augmented reality stocks. Here's a step-by-step guide on how to add them to your portfolio:
- Open your brokerage app: Log in to your brokerage account where you handle your investments.
- Search for the stock: Enter the ticker or company name into the search bar to bring up the stock's trading page.
- Decide how many shares to buy: Consider your investment goals and how much of your portfolio you want to allocate to this stock.
- Select order type: Choose between a market order to buy at the current price or a limit order to specify the maximum price you're willing to pay.
- Submit your order: Confirm the details and submit your buy order.
- Review your purchase: Check your portfolio to ensure your order was filled as expected and adjust your investment strategy accordingly.
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